MORTON SALT GETS SALTY

Art Direction: https://mikylefrye.com

SALTY STICKERS

SALTY TEXTS

Morton will embrace the new IOS 10 feature by launching bright new stickers for your salty conversations


A SALTY DIGITAL TAKEOVER

Lots of media touts low-salt and salt-free products, diets, etc. Morton's going to respond in the saltiest way possible.


SALTY TWEETS

Morton empathizes with all of the salty Twitter users.